“Who Has Time for Marketing?!”

Regardless of your company’s size, marketing your business is probably the LAST THING on your task list.

“What do I say?”
“How do I get my message out?”
“How much does it cost?”
“What will I gain?”

And yet, you know being found on the web and visible to Chamber members and the community is critical to retain and attract customers.

Hamden Regional Chamber of Commerce As Your Marketing Expert

We know marketing IS a big task, especially for the smallest for our independent and family-owned businesses. We also know it usually turns out better when done with professional help.


What is a Chamber of Commerce but your local marketing expert?


Marketing Services Menu

Reach Chamber members and the greater Hamden community through our vibrant and effective marketing channels

Broadcast Media
  • 1220 AM WQUN Friday Morning Interview Audio File
    An opportunity to be on Friday Morning Marketplace Interview with anchor Ray Andrewsen comes with your membership. For only $89 you can have the audio recording of your 5 minutes of on-air time to use for your own promotions.
  • 1220 AM WQUN Friday Morning Marketplace Monthly Sponsorship
    As a Friday Morning Marketplace sponsor, your company mentioned several times during every week (did we mention it’s during DRIVE TIME?). Additionally you get 10 minutes of airtime and you can have a video recording of the interview for your use. With the cost of drive-time broadcast at over $250/minute, $650 FOR THE WHOLE MONTH of mentions plus interview and video is a tremendous promotional bargain.
Digital & Social Media
  • Email Blast
    The open rate of Chamber Member News announcements is 25% and the click through rate 2%. Send your custom graphic message via email to more than 1,000 potential customers. Targeted and economical at $75/emailing.
  • Enhanced Member Web Directory Listing
    Our member directory is the the most frequented part of our website (after the home page and event calendar) with several thousand visitors per year. Set your business listing apart by adding your logo and more information. Additionally, as a back link Google will trust, this enhance listing is very valuable to your business’ local web traffic. Starting at $250+/year.
  • Category Sponsor for Member Web Directory
    More verbiage about this fabulous value goes here. $600.
  • Website Feature Article
    For as long as your a Member, a blog post about your company will remain visible. A unique and cost-effective virtual advertising opportunity at $195 (limit one per member).
  • Website Sponsorship
    Add your company’s logo and link to your website to the group of sponsors that appear at the bottom of every page of our website. With over 50 pages of content and growing, all those backlinks will definitely improve your page ranking in local search results. A digital media bargain at $1200/year.
  • Social Media Checkup
    A one hour session to evaluate and make recommendations for your business’ social media profile, and the creation of a yearly posting template and schedule. Buy and hour of our expertise for $95.
  • Yearly Social Media Plan
    Social Media Checkup plus four follow up sessions to analyze and adjust template, schedule and strategy. Perfect for the DIY business owner who needs just a little help, for $475.
Event Sponsorships

Business & Community Expo Sponsorship
Our signature annual event is promoted all year long, and attendees and vendors mark their calendars a year in advance. Attach your company’s name to the area’s business and community event of the year. Sponsorship starts at $750.

Charity Golf & Tennis Tournament Sponsorship
The Hamden Regional Chamber has partnered with Make A Wish Foundation, so this fundraiser doubles as an extraordinary feel good event. A sponsorship is a great way to show your support of the Chamber and Make A Wish Foundation. Sponsorship starts at $150.

Chamber Choice Table Sponsorship
Show off your company’s style by decorating a table at our annual gala, with a centerpiece to be raffled off and place setting promotional pieces for guests to take home. Only 12 spots available and an inexpensive way to showcase your business at $50.

Chamber Choice Event Sponsorship
Show your support of the honorees and the Chamber with messaging in our program, being mentioned in event correspondence, event press release, and event tickets. Sponsorship starts at $100.

Legislative Breakfast Sponsorship
Only two featured sponsorships are available for this highly visible and targeted event. $1000 each.

Senior Lifestyle and Wellness Fair
A perfect promotion for any business that caters to adult care and their caregivers and over 50 lifestyle choices. Sponsorship starts at $150.

  • Enhanced Printed Membership Directory Listing or Sponsorship
    All our members are included in our printed membership directory, which every member receives and are distributed at local hotels, restaurants, etc. An enhanced listing is $50 and advertising starts at $150.
  • Member Mailing Labels
    Direct mail the entire Hamden Regional Chamber membership (400+ area businesses) for $40.
  • Newsletter Member 2 Member Flyer
    Gain exposure by providing us with 500 flyers (8.5″ x 11″) to go with our monthly printed newsletter. An average of 8 to 10 businesses utilize this successful method per month for targeted advertising. $50/insert.
  • Newsletter Feature
    With only 12 issues, an a high rate of readership, the Newsletter Feature is undervalued at $95.
  • Newsletter Advertising
    Our newsletter is about our members, and we keep the advertising to minimum. That is why the back cover is coveted advertising space; pre-order your spot at $120/quarter.
Networking & Visibility

Business After Hours Table Top Expo
Help Chamber members get to know your business at these fun and intimate Business After Hours events.  We often team up with other local Chambers for this event, so you double your networking and exposure.  Bring your products to sell, or just your collateral and branded promotions.  Your table reservation includes two event tickets.  A marketing steal at $60.

Business & Community Expo Booth
If your business needs good, fast AND cheap exposure, a booth at our annual expo at CFC Arena should be part of your marketing plan. Expect over 2000 visitors, 120+ exhibitors, incredible networking, professional development, socializing, and lots of great promotion via all of the Chambers marketing channels. Save a spot for $350.

Charity Golf & Tennis Tickets
A write-off AND a day off?! Golfers: $250/ Single , $900/ Foursome; Tennis Challenge $125/ Single, $450/ Foursome.

Chamber Choice Award Dinner
Share in the gala celebration. $75/ Ticket, $800/ Table of 12

Senior Health and Wellness Festival Booth
Several hundred over 50 adults and their caregivers attend this annual event.  Only 50 vendor spots are available, and a true value if this is your target market, at $75 (for members, $100 for non-members).

Bundle marketing services together to receive significant discounts.

Your Goals, Your Budget, Your Strategy

Every business is unique so our marketing packages are customized for your needs. This service is available to all and discounted for Chamber members.

What Should You Spend?

One “rule of thumb” for what to spend on marketing, depends on your stage of development as a percentage of your annual gross sales:


  • New Business – 20%
  • Growing Business – 10%
  • Maintain Status Quo – 4%

Make the Chamber and our marketing services part of your local marketing budget.

Here are some examples of packages you could bundle based on where you are in your business development and your target audience.

Startup Marketing Package

Joining the Chamber is one of the best marketing choices you can make as a new business. Our Startup Marketing Package helps you take advantage of the news of your new venture. Use us as your broadcaster and networking hub to ensure your business’s success. 


Ribbon Cutting (with your town’s mayor, chamber representatives, and news coverage) $150
Social Media Announcement and Photos $150
New Member Listing in Chamber monthly print newsletter $95
Insert Fee for monthly newsletter flyer insert waived  $50
Ambassador (2 meetings) $190
2 After Hours (2 drink tickets) $20
Website Membership Directory Listing  Included
Printed Membership Directory Listing  Included
WQUN Interview ($1250 value)  Included
Coffee Around Town (12 opportunities)  Included
Networking groups and committee membership  Included
Total $655
5% Bundle Discount $33
Total $611
Enhanced Marketing For Startups

Add this marketing strategy  to your startup package for maximum impact.  It’s affordable and effective; for the price of one Sunday paper ad, you can have a whole year of targeted visibility. 

Enhanced Website Membership Directory Listing $250
Enhanced Printed Membership Directory Listing $50
Yearly Social Media Plan $475
Member Mailing Labels $40
3 Newsletter Flyers (every 3 months) $200
Newsletter Feature $95
4 Email Blasts (every 3 months) $300
Total $1905
5% Bundle Discount $95
Total $1,810
Marketing Bundle for Retail or Service

This marketing example is perfect for a Retail or Service business, looking for maximum exposure and accountability with comprehensive plan.

Holiday Display Contest (included in Chamber social and web promotion) Included
WQUN Interview ($1250 value) Included
Host a Before or After Hours Event Included
Enhanced Website Membership Directory Listing $250
Enhanced Printed Membership Directory Listing $50
Social Media Checkup $95
Member Mailing Labels $40
Newsletter Feature $95
4 Email Blasts $300
Website Feature Article $95
Biz Expo Booth $495
Chamber Choice Program Sponsorship $250
Senior Health and Wellness Booth $75
After Hours Tabletop Demo $60
5 After Hours Attendance $50
Total $1,855
5% Bundle Discount $93
Total $1,762
Marketing Bundle for Large Companies

An example of a promotion bundle designed for businesses wanting higher visibility and to showcase their civic engagement. 

Enhanced Web Membership Directory Listing $250
4 Email Blasts $300
Website Sponsorship (footer of every page) $1,200
Biz Expo Sponsorship (including exhibitor package) $1,500
Chamber Choice Program Sponsorship (includes table of 6) $2,000
Charity Golf & Tennis Sponsorship (includes foursome) $1,500
WQUN Sponsorship $650
Total $7,130
5% Bundle Discount $470
Total $8,930

What a Menu!

If only someone could help you figure out a plan to get the best return on your Chamber marketing dollars.

Are you ready to save money, time and effort? Get your actionable and accountable plan and improve the return on your Chamber investment.

Keep Calm and Call an Expert